Creative Copy With A Call to Action:
Under Her Empire Wellness Book
Project Brief: Under Her Empire is a certified MWBE (minority and woman owned business enterprise) creative agency and production house based in Brooklyn, NY. As content writer, I wrote a variety of copy for their website, socials, and newsletter. For this particular project, we set out to create a digital wellness book that recapped “Spirit Week” — a week long virtual conference dedicated to recharging and refueling creatives. The Wellness Book is nearly 20 pages of workshop recaps, themed exercises, and resources for creatives.